CurlyKids HairCare emblem
“That is an thrilling alternative to be part of one thing so essential not just for Black media or leisure, but additionally Black-centric animation and youngsters’s programming,” Charles Bordenave, Co-Founding father of CurlyKids HairCare
LOS ANGELES (PRWEB)
August 14, 2022
Multimillion greenback Black-owned family-operated firm CurlyKids HairCare is asserting a licensing partnership with 9 Story Media Group and Karma’s World Leisure for the acclaimed animated collection Karma’s World, impressed by Chris ‘Ludacris’ Bridges. The Black hair care firm prominently recognized for creating merchandise that cater to pure hair kinds can be releasing Karma’s World by CurlyKids detangling shampoo, detangling conditioner and a detangling spray at FAO Schwarz, Goal, Walmart, Kroger and Sally Magnificence shops later this month. The licensing deal was secured by 9 Story Manufacturers, 9 Story’s devoted shopper merchandise and model administration division.
“That is an thrilling alternative to be part of one thing so essential not just for Black media or leisure, but additionally Black-centric animation and youngsters’s programming,” mentioned Charles Bordenave.
“I’m in fact aware of ‘Luda’, Mr. Bridges via his music and appearing. However to see him pivot his affect and imaginative and prescient on this method is particularly close to to my coronary heart. As a lady dad myself, it’s a reward to be residing in a world the place the panorama of children’ exhibits is turning into so various and altering for the higher. And although my daughter is nicely out of the demographic vary for Karma’s World, she’s going to at all times be my little lady, and as a household we’ll have a good time the present simply the identical.”
“We’re so excited to welcome CurlyKids to the Karma’s World program,” mentioned Kyra Halperin, Co-VP, Client Merchandise at 9 Story Manufacturers. “Black-owned companies have been traditionally underrepresented throughout the licensing trade and it’s crucial that we work with companions that align with the DNA of the model, and obtain higher illustration on-shelf. We’re thrilled to work with first-time licensee CurlyKids HairCare which has been inspiring Black youngsters via illustration to indicate their daring, stunning and dynamic hair kinds.”
Bridges, the rapper, actor, producer, entrepreneur and philanthropist, was initially impressed to create the present by his oldest daughter. Karma’s World, which premiered globally on Netflix on October 15, 2021, follows 10-year-old Karma Grant, an aspiring musical artist, and rapper with huge expertise and a good greater coronary heart. Each episode is infused with hip-hop music, streetwear vogue, and authentic choreography. The collection focuses on themes of self-expression, id, management, creativity, and the significance of group. A 3rd season launched on July seventh. CurlyKids joins over 50 licensees on the model throughout a number of classes, together with international partnerships with Mattel, Scholastic and Common Music Group.
About CurlyKids Blended Texture HairCare:
CurlyKids Blended Texture HairCare is a black-owned and family-operated enterprise primarily based in Los Angeles, CA. Since 2010, CurlyKids Blended Texture HairCare has continued to assist youngsters’s hair journeys with inexpensive, high quality merchandise. Curly Children Blended Texture was developed for Curly, Kinky, Coily, Wavy, and Frizzy Hair. Their merchandise are sulfate and paraben free and can be found at choose Burlington, Citi Developments, Kroger, Sally Magnificence, Goal, and Walmart shops or on-line at http://CurlyKidsHairCare.com
About 9 Story Manufacturers
9 Story Manufacturers is the devoted model administration and shopper merchandise division of 9 Story Media Group, a number one content material creator, producer and distributor of children and household targeted mental property. 9 Story Manufacturers builds worldwide leisure manufacturers for teenagers, with experience throughout artistic, model advertising and marketing and licensing. 9 Story Manufacturers manages merchandising rights for high youngsters’s properties together with Daniel Tiger’s Neighborhood, Clifford The Massive Crimson Canine, Colorforms, Wild Kratts, Tremendous Why! and Karma’s World. http://www.9story.com
About Karma’s World Leisure
Karma’s World Leisure, based by Chris Bridges, is an leisure media firm devoted to serving to youngsters develop vanity, wholesome residing, creativity and management expertise via enjoyable music and problem-solving academic applications, with an appreciation for range.
About Chris Bridges
Chris Bridges, generally professionally generally known as “Ludacris” is a profitable actor, producer, entrepreneur and philanthropist in addition to one in all pop music’s most profitable recording artists. Chris at the moment lives in Atlanta, Georgia. His love for his group led him to discovered The Ludacris Basis (TLF), in 2001. This nonprofit group seeks to encourage youth via training and memorable experiences and to uplift households and communities, whereas fostering financial improvement. For extra data on TLF take a look at theludacrisfoundation.org.
About Vibrancy Company
An illuminated strategy to creating resonant branding. Vibrancy Company, a black-owned women-led Public Relations & Advertising agency, illuminates the vitality and lifetime of Style, Magnificence, Curve, Multicultural, and Socially-Acutely aware manufacturers.
https://www.vibrancyagency.com
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