Brooke Hart Jones, a Hampton College alum, created a line of HBCyoU Dolls. She wished to showcase a way of HBCU delight via this line. Characters embody scholar physique president Hope, cheer captain Alyssa, and homecoming queen Nicole. Every doll comes full with a biography itemizing their main and extracurricular passions. On every doll’s outfit are the logos of esteemed HBCUs, together with Morehouse School, Clark Atlanta College, Tuskegee College, and Florida Agricultural and Mechanical College.
Jones partnered with a distinguished Black-owned toy firm, Objective Toys, to launch the dolls. The gathering of three 18-inch dolls with pure hairstyles and interchangeable outfits representing completely different HBCUs. The dolls goal to offer kids ages three and up a “sense of ethnic familiarity and be an aspirational position mannequin – who goals large, units targets, work exhausting, and manifests a rewarding future for herself.”
The HBCyoU Dolls are Objective Toys’ newest toy launch. DeeDee Wright-Ward based the toy firm to assist rising Black toy entrepreneurs. She wished to assist create toys that characterize and align with the fashionable Black expertise.